With Lookalike Audience, you have the possibility to expand your targeted campaign, it’s developed to identify ad interest twins similar to your main target group. Create your campaign with two flights and then select the flight you want to use in the Lookalike Audience selection.
Follow these steps to book Lookalike Audience:
- Navigate to the targeting tab and click on the bar Lookalike Audience in your flight
- Open the Lookalike Audience bar
- Chose the flight that you want to use in the drop-down menu and save
- Keep in mind that flight number 1 needs to have an audience, you can’t use the Lookalike Audience on a RON (Run of network) campaign and the flights need have the same runtime in order to enable the Lookalike Audience option.