Lookalike Audience

Lookalike Audience

With Lookalike Audience, you have the possibility to expand your targeted campaign, it’s developed to identify ad interest twins similar to your main target group. Create your campaign with two flights and then select the flight you want to use in the … Continued
Language targeting

Language targeting

Language targeting allows you to reach speakers of a specific language, based on the mobiles phone’s language settings. Follow these steps to book Language targeting: Navigate to the targeting tab and then choose “Language”.   Now you can choose the language that … Continued
Connection type targeting

Connection type targeting

Connection type targeting provides an option to direct your impressions towards Wifi, 4g etc. Follow these steps to book Connection type targeting: Navigate to the targeting tab and then choose “Connection type”.   Click on the custom button and then … Continued
Conversion Tags in Summit

Conversion Tags in Summit

A Conversion Tags is a tag designed for advertisers to be able to do a different type of retargeting on their campaigns running through Widespace network. For instance, you can collect data to find twins, retarget audience, track conversion and … Continued
Vertical targeting

Vertical targeting

What is vertical targeting?   By default, Widespace recommends to run on the entire network to maximize the potential of its recommender system and brand algorithm. However, you can select vertical targeting to run your flight on specific verticals (at … Continued
Retargeting

Retargeting

With retargeting you have the possibility to retarget on impressions, clicks, and interactions from previous and/or running campaigns. The Retargeting feature can be used to follow up on users. Retargeting by click: the feature will build a pool of users who … Continued
How to book a Takeover Split Video

How to book a Takeover Split Video

  Follow these steps to book a Takeover Split Video: Navigate to the Details tab Choose the Flight type Takeover Split Video   Add the landing page in the first square, Landing page URL If you have a third party … Continued
How to book a StreamView

How to book a StreamView

Follow these steps to book a StreamView video: Navigate to the Details tab Choose the Flight type Medium Rectangle StreamView(6:5), Panorama XL StreamView (16:9) or Takeover StreamView (1:1) depending on the format of the video.   Add the landing page … Continued
How to book an Interstitial

How to book an Interstitial

  Follow these steps to book an Interstitial: Navigate to the Details tab Choose the Flight type Interstitial   Add the landing page URL in the first square that is called Landing page URL If you have a third party … Continued