Summit – Advertiser

DMP Targeting

Use 3rd party data to target specific audience demographics and/or interest and purchase intent segments. Integrated providers depend on the market but include Zeotap, Audience Project, Nordic Data Resources. The Data Marketplace is an amazing tool for clients to aim … Continued

Pollen Targeting

Widespace now offers targeting based on pollen levels across Europe. Currently only available as managed service with Summit DSP coming later. 30 million Europeans, an estimated 30-40% of the population, suffer from seasonal allergies. Increasing symptoms through spring and summer, … Continued

How to book a Calender

To book a Calendar follow these easy steps: Navigate to the Details tab Choose the dimension of the banner Choose the feature Calendar Go to the creative tab Add the landing page in the first square If you have a … Continued

Targeting

Right audience, right message, right time. A successful advertising campaign is one that uses targeting to achieve this – ensuring relevancy whilst also minimising wastage. There is a vast range of targeting solutions available through the Summit UI, which … Continued

How to book a StreamView

To book a StreamView follow these easy steps: Navigate to the Details tab Choose the dimension that you want, when you do that the feature that applies to that dimension will be choosable. Tick in StreamView in the feature part Then, … Continued

How to book a Storelocator

To book a Storelocator follow these steps: Navigate to the Details tab Choose the dimension of the banner Choose the feature Storelocator Go to the creative tab Add the landing page in the first square If you have a third … Continued

How to book a Vertical

To book a Vertical follow these steps: Navigate to the Details tab Chose the flight type Vertical Add the landing page in the first square If you have a third party tracking Summit will automatically replace the [timestamp] … Continued

How to book a Medium Rectangle Split Video

Follow these steps to book a Medium Rectangle Split Video: Navigate to the Details tab Choose the Flight type Medium Rectangle Split Video Add the landing page in the first square, Landing page URL If you have a … Continued

How to book a Medium Rectangle

To book a Medium Rectangle follow these steps: Navigate to the Details tab Chose the flight type 1:1 Medium Rectangle 300×250 Add the landing page in the first square If you have a third party tracking Summit will automatically replace … Continued

How to book a Medium Rectangle Swipe

Follow these steps to book aMedium Rectangle swipe: Navigate to the Details tab Choose the Flight type 1:1 Medium Rectangle Swipe (300×250) Add the landing page in the first square, Landing page URL If you have a third … Continued