A rich media format that maximises user attention and video views. The initial ad space is divided into an animated start banner (up to a 3 second loop from the video) and a static image that is clickable.
A clickable end banner is shown in the whole ad space once the video stops playing, leading to an URL of choice.
Combine a short and focused message with a storytelling format
Designed to increase user interaction
One of our most commonly used formats
Aspect ratio: 16:9 or 2:1. Minimum W600px
Max file size: 10MB
Duration: 5-30 seconds (max 120 seconds)
File formats: MP4 H.264 codec 30fps and audio in AAC-LC up to 48kHz
Static and animated banner: W600xH300px
End banner: W600xH600px for Takeover, W600xH500px for Medium Rectangle
The animated banner is produced by Widespace from the video file.
Max file size: 65kB (per banner)
File formats: JPG, PNG, GIF
Third-Party Script Tags
This format can not be delivered as a third-party script tag, see also section “Delivery”.
Widespace always tracks clicks and impressions. Third-party tracking can also be implemented:
- 1 impression tracker
- 3 click trackers (click to play, click on static banner part and click to landing page from end banner)
Must support HTTPS.
3 working days prior to campaign start, provided that all material is delivered according to the specifications in this document.
- 1 video (for file sizes greater than 10MB please provide a download link)
- 1 image for the static start banner
- 1 image for the end banner
- 1 target URL
The animated start banner is produced by Widespace from the video file.
Send all material to firstname.lastname@example.org