8:1 Leaderboard

The Leaderboard is a panoramic desktop ad unit typically placed top of the page for maximum viewability and high CTR.
Narrow in comparison with most common desktop monitors and sites the leaderboard is very versatile in terms of placeability on any site.
Agencies can often use the same creatives for tablets, saving the creative team time and many.

  Significant impact
  Versatile size
  Common format on desktop and tablet


Dimensions: W728xH90
Max file size: 65kB
File formats: JPG, PNG, GIF

  Third-Party Script Tags

When delivering the ad as a third-party script tag make sure it is ratio 1:2, preferrably 970x250px. Must support HTTPS.

If delivering html5 assets to be hosted by Widespace, please see HTML 5 section.


Widespace always tracks clicks and impressions. Third-party tracking can also be implemented:

  • 1 impression tracker
  • 1 click tracker

Must support HTTPS.

  Lead Time

3 working days prior to campaign start, provided that all material is delivered according to the specifications in this document.


  • 1 banner
  • 1 target URL

Send all material to traffic@widespace.com

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